Public Relations and Communication Coordinator (part-time position)

Position: Public Relations and Communication Coordinator

Location: AIPROM Office 41E, Aleea Barajul Arges, Fl. 2, Ap. 16, Sector 1, Bucuresti, cod postal 014121, Romania

Reports to: Executive Manager

Date in the job: February 12, 2018

Basic Functions: The Public Relations and Communication Coordinator creates and maintains a favorable public image for AIPROM by communicating programs, accomplishments and/or points of view. He/she performs job-specific tasks related to AIPROM projects and cooperate with the other staff persons for project implementation, as necessary. Using his/her knowledge and experience, s/he will implement the public relations and communication policies and guidelines of AIPROM. This position reports to the Executive Manager of the Association.

Major Duties and Responsibilities:

• Project promotion activities 

• Plan communication strategies and campaigns.

• Develop a media relations strategy, seeking high-level placements in print, broadcast and online

• Maintain a keen understanding of industry trends affecting members and stakeholders and make appropriate recommendations regarding communication strategy surrounding them

• Plan specific lobbying and advocacy activities of the Association as a result of the changes in the industry legislation

• Support the advocacy campaigns of the Association at national and European level, developing communication materials for institutional bodies

• Manage media inquiries and interview requests

• Create content for press releases, by-line articles and keynote presentations

• Monitor, analyse and communicate PR results on a quarterly basis

• Evaluate opportunities for partnerships, sponsorships and advertising on an on-going basis

• Build relationships with thought leaders to grow industry awareness

• Support the organization of promotional events such as press conferences, exhibitions etc.

• Coordinate with AIPROM staff, collaborators and other project stakeholders to ensure synergies among different communication activities

• Monitor marketing and communication budget allocated per project and provide periodical reports

• Update project communication documentation in a timely manner

• Maintain up-to-date the website and Facebook page of AIPROM

• Document meetings as required

• Ensure on-time communication between relevant project structures

Position Elements:

a. Supervision Received: Supervised directly by the Executive Manager. Reports to the Executive Manager. For new, difficult, or unusual tasks, the supervisor give directions on objectives and suggested procedures. Incumbent expected to take the initiative to meet established deadlines, document and communicate procedures to AIPROM office.

b. Available Guidelines: 1) project documentation 2) National legislation 3) European legislation 4) Crop Life International Code of Conduct; 5) information provided by the Executive Manager, other AIPROM staff and AIPROM Working Groups members

c. Exercise of Judgment: Ensures the best possible services are received. Prioritizes the tasks s/he is in charge of in order to provide timely service to AIPROM office. Able to reprioritize tasks based on changing requirements of the office. Determines how procedures will be done for new tasks to ensure efficiency speed in the completion of the task.

d. Authority to Make Commitments: The Public Relations and Communication Coordinator is expected to represent AIPROM in the relationship with certain service providers. When in doubt, final authorization is given by the Executive Manager. Incumbent will be held accountable for the proper documentation and inventory of the marketing properties dispersed to stakeholders.

e. Time sharing: This is a part-time position. Over 80% of the time will be spent in Bucharest office. The rest may (but not necessarily) be spent outside Bucharest.

Job Requirements:

• Proven working experience in public relations required

• Proven track record designing and executing successful public relations campaigns at both a local and national level

• Strong relationships with European, national business and industry media outlets

• Very good communication (speaking, writing and editing) skills

• Solid experience with social media including blogs, Facebook, LinkedIn,Twitter etc.

• Event planning experience

• BA/MA degree in Marketing, Advertising, Communications or a related discipline

• Proficient in preparing professional presentations

• Capable of basic statistics analysis and interpretation

• Very good time-management, planning and organizing skills

• Ability to work effectively both independently and in a small team based environment

• Pro-active self-starting attitude is required ("to do" attitude, solving problems attitude)

• Fluency in speaking and writing English is a must

• Open to working in multinational environment..

Interested candidates shall contact AIPROM at carmen.botez@aiprom.ro by January 26, 2018. Please be aware that resumes shall be sent in English, and interviews and general communication will take place both in Romanian and in English.

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The Romanian Plant Protection Industry Association was established in 2002 and represents the companies that develop, formulate and repackage crop protection products used in agriculture. AIPROM represents almost 80% of the Romanian agricultural market. AIPROM promotes the safe use of crop protection products in the framework of sustainable agriculture that combines the ecological care for a divers and healthy environment with the economical demands of the agriculture